AI Insights · Timothy · January 2022
Top 5 Books and Reference Apps Performance in Turkey Q4 2021
Discover the performance trends of the top 5 Books and Reference applications on a unified platform in Turkey during the fourth quarter of 2021.
The fourth quarter of 2021 showcased interesting trends for the top 5 Books and Reference applications in Turkey. Here, we delve into the performance metrics for these apps, including weekly downloads, revenue, and active users.
Wattpad - Read & Write Stories saw a varied performance in weekly revenue, peaking at approximately $957 in the week of November 22. Weekly downloads for the app were strong, ranging from 24.3K to 38.3K, with a notable increase towards the end of the quarter. Active user numbers fluctuated between 2.2M and 2.5M, maintaining a robust user base throughout the quarter.
Kitap Oku Türkçe did not generate any revenue during this period. However, the app's weekly downloads ranged from 12.5K to 22.3K, with a slight dip in early November. Active users increased steadily from 66.6K at the start of the quarter to 84.7K by the end of December.
Google Play Books & Audiobooks also reported no revenue. The app's weekly downloads saw a consistent trend, fluctuating between 11.1K and 14.8K. Active users were relatively stable, ranging from 386.4K to 439.2K, with minor fluctuations throughout the quarter.
Tureng Dictionary reported minimal revenue, peaking at $2 in a few weeks. Downloads showed a downward trend, starting at 12.6K in late September and declining to around 5.3K by the end of December. Active users, however, remained relatively stable, fluctuating between 193K and 221K.
Storytel: Audiobooks & Ebooks generated significant weekly revenue, peaking at approximately $37K in early October. Weekly downloads varied between 9.4K and 13.5K, with a notable increase in December. Active users ranged from 286.4K to 331.7K, showing a general upward trend towards the end of the quarter.
These insights into the top 5 Books and Reference applications in Turkey for Q4 2021 reveal a diverse range of performance metrics. For more detailed insights and data, visit Sensor Tower.